What’s the Difference Between Usability, UX, CX, and Product?

In the world of experience design and research, the lines are easily blurred between usability and user experience as well as user experience and customer experience. But then where does product fit? And brand? I’ve seen others describe these relationships in concentric circles or Venn diagrams. I see them as a hierarchy.

UX Word of the Day: Cognitive Load

How many times have you run into a grocery store without a list — confident you will be able to remember everything you need — and then returned home missing one or more items? It’s not just you. It’s hard to keep several thoughts in our brains at the same time. Cognitive Load The amount … Continue reading “UX Word of the Day: Cognitive Load”

UX Word of the Day: Affordance

You probably don’t remember the first time you encountered a patio or sliding glass door. There was no knob to turn. No lever to push on. So how did you first learn to open this type of door? You looked for clues. You saw the roller track, vertical latch thing-a-bob, or both, and then put … Continue reading “UX Word of the Day: Affordance”

UX Word of the Day: Readability

Have you ever stood outside for a photo—facing the sun—and it was so bright you couldn’t look up at the camera? Your eyes watered or even hurt? Poor readability on the web is like looking into an overly bright sky. It can literally cause eye strain and eye fatigue. Protect your customers’ eyes from the piercing glare of … Continue reading “UX Word of the Day: Readability”

UX Word of the Day: Chunking

Whenever you go to a baseball stadium or other sports arena, do you ever complain because the seats are broken up into sections? Sections make it easier and faster to find your seats. Imagine having to carry your hot dog and beer past 400 people who are already sitting in their seats. Excuse me. Pardon … Continue reading “UX Word of the Day: Chunking”

UX Word of the Day: Information Scent

When a crowd forms around a street performer, you become immediately curious, too. You slow down. You stand on your tip-toes to see over people’s heads. To get someone to be curious online — to scroll or to click — you have to first catch their attention. Information Scent Providing an authentic clue or insight into … Continue reading “UX Word of the Day: Information Scent”

UX Word of the Day: Banner Blindness

People only see what they’re looking for. Unless it’s car keys. Or my eyeglasses. Getting people to see what’s right in front of their face is a universal problem. Both metaphorically and, in the case of websites, quite literally. Banner Blindness People tend to ignore — or literally don’t see — any element that looks … Continue reading “UX Word of the Day: Banner Blindness”

UX Word of the Day: Orientation

You are here. If you’ve ever traveled to another city, then you immediately understand the importance of knowing where you are relative to other things. And you probably know very well the anxiety — or fear — of feeling lost, confused, or disoriented in a strange city. Where is your hotel from where you’re standing? … Continue reading “UX Word of the Day: Orientation”

UX Word of the Day: Information Hierarchy

Unless they’re teenagers, people actually like being told what to do—or at minimum, where to begin. It creates confidence. It makes them comfortable. Here’s one simple UX concept that will immediately boost your audience’s confidence and help them feel good about your website or brand experience. Information Hierarchy What do you want people to look … Continue reading “UX Word of the Day: Information Hierarchy”

UX Word of the Day [Index]

Bookmark this page. As I add and define more UX ‘words of the day,’ I will include them here. Unable to find a comprehensive list of UX design terms (and for entirely selfish reasons), I am creating my own online dictionary. There is so much UX jargon, I can’t keep it all in my head anymore. … Continue reading “UX Word of the Day [Index]”