{"id":3870,"date":"2016-07-15T15:40:01","date_gmt":"2016-07-15T20:40:01","guid":{"rendered":"http:\/\/juneux.com\/blog\/?p=3870"},"modified":"2022-03-23T19:22:04","modified_gmt":"2022-03-24T00:22:04","slug":"ux-word-of-the-day-readability","status":"publish","type":"post","link":"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/","title":{"rendered":"UX Word of the Day: Readability"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">Have you ever stood outside for a photo\u2014facing the sun\u2014and it was so bright you couldn&#8217;t look up at the camera?<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Your eyes watered&nbsp;or&nbsp;even hurt?<\/p>\n\n\n\n<p>Poor readability on the web is like looking into an overly bright sky. It&nbsp;can literally cause eye strain and eye fatigue.<\/p>\n\n\n\n<!--more-->\n\n\n<p>Protect your customers\u2019 eyes from the piercing glare of substandard readability.<\/p>\n<h2><strong>Readability<\/strong><\/h2>\n<h4>Writing and designing text in a way that is easy to read.<\/h4>\n<p>Readability is a broad topic and covers numerous aspects of writing and design. Is the content understood? Can the content be read comfortably (is it legible)? Web content cannot be deemed \u201creadable\u201d unless both variables are true.<\/p>\n<p>If you&#8217;re currently facing numerous usability challenges, knock out readability first, then move onto the more difficult issues. Reading content\u00a0should always be easy.<\/p>\n<p>Based on\u00a0my 20-plus years of higher education, writing, usability testing, and research on the topic, here are the basics of readability best practices:<\/p>\n<h2><strong>Writing for Readability<\/strong><\/h2>\n<p>4 readability tips for writers:<\/p>\n<h3><strong>Chunking<\/strong><\/h3>\n<p>Chunk text into small paragraphs\u00a0and\u00a0bullet points. Use headings to break up\u00a0multiple paragraphs.<\/p>\n<p>Learn more about <a href=\"http:\/\/juneux.com\/blog\/2016\/04\/ux-word-of-the-day-chunking\/\">chunking<\/a>, a previous UX word of the day.<\/p>\n<h3><strong>Reading Level<\/strong><\/h3>\n<p>The ideal reading level is grade 8, as <strong>most Americans read at that level or lower<\/strong>. Most newspapers are written at grade 11 and best-selling\u00a0novels are usually grade 6 or 7.<\/p>\n<p>For comparison, this blog post is Flesch-Kincaid reading grade level 7.<\/p>\n<p>Check your content\u2019s grade level in Microsoft Word or use similar online tools. To lower the reading level, use smaller sentences, one-or two-syllable words, and simple sentence structure (i.e., ditch the semi-colons).<\/p>\n<p>If you&#8217;d like to learn more, there are numerous academic journals on this topic.<\/p>\n<h3><strong>Word Count<\/strong><\/h3>\n<p>Shorter amounts of content are easier to read than long ones. Don&#8217;t be afraid of short sentences and paragraphs.<\/p>\n<p>I&#8217;m clearly not.<\/p>\n<h3><strong>Clarity<\/strong><\/h3>\n<p>Use simple words in favor of multi-syllable words. Use layman\u2019s terms in lieu of jargon. Use straightforward language instead of a clever turn of phrase.<\/p>\n<h2><strong>Designing for Readability<\/strong><\/h2>\n<p>11\u00a0readability tips for designers:<\/p>\n<h3><strong>Layout or Width of Text<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3877\" src=\"http:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/width-1024x188.jpg\" alt=\"readability: width of text\" width=\"1024\" height=\"188\" srcset=\"https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/width-1024x188.jpg 1024w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/width-300x55.jpg 300w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/width-768x141.jpg 768w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/width.jpg 1844w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>Very narrow\u00a0and very wide\u00a0columns of text are both difficult to read.<\/p>\n<p>When the text is too narrow, comprehension becomes more difficult. When text is too wide, eye strain increases, then eventually stops readers from continuing.<\/p>\n<p>Body text that spans the entire width of a computer screen\u00a0should be an arrestable offense. (Seriously!) Instead, use margins, photos, or\u00a0graphics to help decrease\u00a0the width to a more comfortable size.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3897\" src=\"http:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/white_space.PNG-1024x354.jpg\" alt=\"white_space.PNG\" width=\"1024\" height=\"354\" srcset=\"https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/white_space.PNG-1024x354.jpg 1024w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/white_space.PNG-300x104.jpg 300w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/white_space.PNG-768x266.jpg 768w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/white_space.PNG.jpg 2048w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/><\/p>\n<p>In the example above, I used\u00a0negative space (margins) and images to &#8220;squish&#8221; the width of the text to a comfortable size.<\/p>\n<h3><strong>Fonts<\/strong><\/h3>\n<p>Some fonts are easier to read than others. Serif fonts (fonts that have little embellishments on each letter) are preferred in print, and up until recently, sans serif fonts were preferred for web.<\/p>\n<p>Thankfully, screen resolution has significantly improved in recent years. Serif fonts no longer look blurry.<\/p>\n<p>Today, it doesn&#8217;t matter which one you choose, but script and other <em>novelty<\/em> fonts should be used very sparingly.<\/p>\n<h3><strong>Capitalization<\/strong><\/h3>\n<p>All capital letters (ALL CAPS) are more difficult to read than sentence case or title case. Lowercase letters help us recognize individual letters, and therefore, comprehend words more quickly. Plus, all caps just looks like you&#8217;re shouting.<\/p>\n<ul>\n<li><strong>Title case<\/strong> means that each word in a heading is capitalized, except prepositions usually. The headings and sub-headings in this blog post are all title case.<\/li>\n<li><strong>Sentence case<\/strong> means just the first word in the sentence is capitalized (except for proper nouns, of course).<\/li>\n<\/ul>\n<h3><strong>Bold +\u00a0Italics<\/strong><\/h3>\n<p>Bold and italics should be used rarely and only for emphasis. It&#8217;s more difficult to read an entire sentence or paragraph of bold or italicized text.<\/p>\n<h3><strong>Text Color<\/strong><\/h3>\n<p>Colored text is usually difficult to read in long blocks. Again, colored text should be used sparingly (e.g., links, headlines).<\/p>\n<h3><strong>Text Alignment<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3909\" src=\"http:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/alignment-1-1024x231.jpg\" alt=\"readability: alignment\" width=\"1024\" height=\"231\" srcset=\"https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/alignment-1-1024x231.jpg 1024w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/alignment-1-300x68.jpg 300w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/alignment-1-768x173.jpg 768w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/alignment-1.jpg 1751w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>Left-aligned text \u2014 headlines, copy, captions, bylines, or any text containing 2 or more words\u00a0\u2014\u00a0is\u00a0almost always best. The consistent \u201chard\u201d left edge makes reading smooth and effortless.<\/p>\n<p>Right-aligned text is useful when designing a layout with a fixed height and width (e.g., business cards, PowerPoint). But on the web, right-aligned text causes readability issues due to the jagged left edge. It quickly becomes taxing on the eyes to search for the beginning of each new row.<\/p>\n<p>Centered-text is OK for very small amounts of text \u2014 generally, no longer than 3 lines. Anything much longer and reader fatigue begins to set in due to that jagged left edge.<\/p>\n<h3><strong>Text Size<\/strong><\/h3>\n<p>Depending on the font, a point size of 16pt is comfortable for most people. As the font size increases, so should the leading (the space between each row of text).<\/p>\n<p>Most designers recommend leading (or line height) 1.5 times the font point size. That is,\u00a020pt text\u00a0should have 30pt leading.<\/p>\n<h3><strong>Contrast<\/strong><\/h3>\n<p>The contrast between text color and background color should be as high as humanly possible. Black text on a white background\u00a0or\u00a0white on black (or another very dark color) is\u00a0ideal.<\/p>\n<p>Gray text is extremely popular right now and frequently complained about in my usability studies. It may look good, but&#8230;<\/p>\n<h3><strong>Eye Flow<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3875 size-large\" src=\"http:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/eyeflow-1024x763.jpg\" alt=\"readability: eyeflow\" width=\"1024\" height=\"763\" srcset=\"https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/eyeflow-1024x763.jpg 1024w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/eyeflow-300x224.jpg 300w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/eyeflow-768x573.jpg 768w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/eyeflow.jpg 1466w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>Keep related content grouped together, rather than separating it. Otherwise, eyes become fatigued bouncing up and down or side to side.<\/p>\n<p>In the example above, I moved the heading from above the image to below the image to eliminate the\u00a0jarring eye flow.<\/p>\n<h3><strong>Padding +\u00a0Negative Space<\/strong><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3876 size-large\" src=\"http:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/padding-1024x588.jpg\" alt=\"readability: padding\" width=\"1024\" height=\"588\" srcset=\"https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/padding-1024x588.jpg 1024w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/padding-300x172.jpg 300w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/padding-768x441.jpg 768w, https:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/padding.jpg 1549w\" sizes=\"auto, (max-width: 709px) 85vw, (max-width: 909px) 67vw, (max-width: 1362px) 62vw, 840px\" \/>Adequate negative space around a block of text is needed to help our eyes focus and give the content breathing room.<\/p>\n<p>For example, using an extra line break between each paragraph in this blog post makes the content feel more light and airy.<\/p>\n<h3><strong>Alt Text<\/strong><\/h3>\n<p>Don&#8217;t forget about readability for your customers who cannot see or who have low vision. Ensure images, tables, and other visual elements are translated\u00a0properly by screen readers.<\/p>\n<p>Talk to your in-house accessibility subject matter expert (or hire an accessibility consultant) to learn more.<\/p>\n\n\n<p>See also: <a href=\"https:\/\/juneux.com\/blog\/2016\/03\/ux-word-of-the-day-index\/\">UX Word of the Day Index<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Related Articles<\/h2>\n\n\n<ul class=\"wp-block-latest-posts__list wp-block-latest-posts\"><li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/juneux.com\/blog\/2023\/06\/qualitative-coding\/\">UX Word of the Day: Qualitative Coding<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/juneux.com\/blog\/2019\/11\/ux-word-of-the-day-hypothesis-map\/\">UX Word of the Day: Hypothesis Map<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/juneux.com\/blog\/2019\/05\/ux-word-of-the-day-mental-model\/\">UX Word of the Day: Mental Model<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/juneux.com\/blog\/2019\/05\/ux-word-of-the-day-wayfinding\/\">UX Word of the Day: Wayfinding<\/a><\/li>\n<li><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/juneux.com\/blog\/2019\/05\/ux-word-of-the-day-scroll-stopper\/\">UX Word of the Day: Scroll Stopper<\/a><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-bright-blue-background-color has-background no-border-radius\" href=\"http:\/\/juneux.com\/blog\/contact\/\">Contact June UX<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever stood outside for a photo\u2014facing the sun\u2014and it was so bright you couldn&#8217;t look up at the camera? Your eyes watered&nbsp;or&nbsp;even hurt? Poor readability on the web is like looking into an overly bright sky. It&nbsp;can literally cause eye strain and eye fatigue.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[111],"tags":[],"class_list":["post-3870","post","type-post","status-publish","format-standard","hentry","category-ux-word-of-the-day"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UX Word of the Day: Readability - June UX<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UX Word of the Day: Readability - June UX\" \/>\n<meta property=\"og:description\" content=\"Have you ever stood outside for a photo\u2014facing the sun\u2014and it was so bright you couldn&#8217;t look up at the camera? Your eyes watered&nbsp;or&nbsp;even hurt? Poor readability on the web is like looking into an overly bright sky. It&nbsp;can literally cause eye strain and eye fatigue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/\" \/>\n<meta property=\"og:site_name\" content=\"June UX\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-15T20:40:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-24T00:22:04+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/width-1024x188.jpg\" \/>\n<meta name=\"author\" content=\"Kristine Remer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@kristineremer\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kristine Remer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/\",\"url\":\"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/\",\"name\":\"UX Word of the Day: Readability - June UX\",\"isPartOf\":{\"@id\":\"https:\/\/juneux.com\/blog\/#website\"},\"datePublished\":\"2016-07-15T20:40:01+00:00\",\"dateModified\":\"2022-03-24T00:22:04+00:00\",\"author\":{\"@id\":\"https:\/\/juneux.com\/blog\/#\/schema\/person\/9239f257eb7b6082954622f7bb7a13bb\"},\"breadcrumb\":{\"@id\":\"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/juneux.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"UX Word of the Day: Readability\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/juneux.com\/blog\/#website\",\"url\":\"https:\/\/juneux.com\/blog\/\",\"name\":\"June UX\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/juneux.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/juneux.com\/blog\/#\/schema\/person\/9239f257eb7b6082954622f7bb7a13bb\",\"name\":\"Kristine Remer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/juneux.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/04287e5398aef336c1ac28a3811a49c9a8ab86020c33349ef1f186ade6efc3c7?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/04287e5398aef336c1ac28a3811a49c9a8ab86020c33349ef1f186ade6efc3c7?s=96&r=g\",\"caption\":\"Kristine Remer\"},\"description\":\"Kristine Remer is a CX insights leader, UX researcher, and strategist in Minneapolis. She helps organizations drive significant business outcomes by finding and solving customer problems. She never misses the Minnesota State Fair and loves dark chocolate mochas, kayaking, escape rooms, and planning elaborate treasure hunts for her children.\",\"sameAs\":[\"linkedin.com\/in\/kristineremer\",\"https:\/\/twitter.com\/kristineremer\"],\"url\":\"https:\/\/juneux.com\/blog\/author\/klremer\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"UX Word of the Day: Readability - June UX","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/","og_locale":"en_US","og_type":"article","og_title":"UX Word of the Day: Readability - June UX","og_description":"Have you ever stood outside for a photo\u2014facing the sun\u2014and it was so bright you couldn&#8217;t look up at the camera? Your eyes watered&nbsp;or&nbsp;even hurt? Poor readability on the web is like looking into an overly bright sky. It&nbsp;can literally cause eye strain and eye fatigue.","og_url":"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/","og_site_name":"June UX","article_published_time":"2016-07-15T20:40:01+00:00","article_modified_time":"2022-03-24T00:22:04+00:00","og_image":[{"url":"http:\/\/juneux.com\/blog\/wp-content\/uploads\/2016\/07\/width-1024x188.jpg"}],"author":"Kristine Remer","twitter_card":"summary_large_image","twitter_creator":"@kristineremer","twitter_misc":{"Written by":"Kristine Remer","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/","url":"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/","name":"UX Word of the Day: Readability - June UX","isPartOf":{"@id":"https:\/\/juneux.com\/blog\/#website"},"datePublished":"2016-07-15T20:40:01+00:00","dateModified":"2022-03-24T00:22:04+00:00","author":{"@id":"https:\/\/juneux.com\/blog\/#\/schema\/person\/9239f257eb7b6082954622f7bb7a13bb"},"breadcrumb":{"@id":"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/juneux.com\/blog\/2016\/07\/ux-word-of-the-day-readability\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/juneux.com\/blog\/"},{"@type":"ListItem","position":2,"name":"UX Word of the Day: Readability"}]},{"@type":"WebSite","@id":"https:\/\/juneux.com\/blog\/#website","url":"https:\/\/juneux.com\/blog\/","name":"June UX","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/juneux.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/juneux.com\/blog\/#\/schema\/person\/9239f257eb7b6082954622f7bb7a13bb","name":"Kristine Remer","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/juneux.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/04287e5398aef336c1ac28a3811a49c9a8ab86020c33349ef1f186ade6efc3c7?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/04287e5398aef336c1ac28a3811a49c9a8ab86020c33349ef1f186ade6efc3c7?s=96&r=g","caption":"Kristine Remer"},"description":"Kristine Remer is a CX insights leader, UX researcher, and strategist in Minneapolis. She helps organizations drive significant business outcomes by finding and solving customer problems. She never misses the Minnesota State Fair and loves dark chocolate mochas, kayaking, escape rooms, and planning elaborate treasure hunts for her children.","sameAs":["linkedin.com\/in\/kristineremer","https:\/\/twitter.com\/kristineremer"],"url":"https:\/\/juneux.com\/blog\/author\/klremer\/"}]}},"_links":{"self":[{"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/posts\/3870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/comments?post=3870"}],"version-history":[{"count":66,"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/posts\/3870\/revisions"}],"predecessor-version":[{"id":8037,"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/posts\/3870\/revisions\/8037"}],"wp:attachment":[{"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/media?parent=3870"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/categories?post=3870"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/juneux.com\/blog\/wp-json\/wp\/v2\/tags?post=3870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}